Revolutionizing the User Experience for a Medical Technology Company
An Atlanta-based medical device company transformed from fragmented apps with poor UI/UX to a unified Health Hub platform driving patient satisfaction and product sales.
The Challenge
Growth was stalled by a failing mobile app ecosystem with poor UI/UX and frequent bugs
Poor UI/UX & Bugs
Applications suffered from frequent bugs and negative user experience
Fragmented Apps
Each medical device required a separate standalone app
Outdated Technology
Legacy tech stack prevented innovation and quick fixes
The fragmented app strategy created a disjointed and inconvenient data management experience for users. Behind the scenes, an outdated technology stack and inefficient development process meant the company could neither innovate nor address critical issues quickly.
The ZenAI Solution
Two-Pronged Strategy
First, stabilize existing applications. Second, build a future-proof unified digital health platform.
Phase 1: Rapid Stabilization
We immediately intervened to fix all critical bugs in their current apps, providing instant relief to their user base and protecting their brand reputation.
Phase 2: Unification & Innovation
We engineered a brand-new "Unified Health Hub" application from the ground up using a modern, cross-platform framework. This single, elegant app seamlessly integrates with all of the company's medical devices, giving users one central place to manage all of their health data.
World-Class UI/UX Design
Through multiple rounds of user testing, we meticulously refined every interaction to create a clean, intuitive, and user-friendly experience that makes complex health data easy to manage for everyone.
Embedded AI Sales Assistant
To support business growth, we integrated an AI-powered assistant within the app to answer questions for potential customers and guide existing users through upgrades and purchases, boosting conversion rates.
Results & Business Impact
Skyrocketed User Satisfaction
Overwhelmingly positive feedback with significant increase in app store ratings and daily active users
Revolutionary Data Management
Patients manage all health data from multiple devices in one place
Exclusive Technology Partner
Awarded exclusive contract for Seattle division expansion
"ZenAI's technical expertise, quality of execution, and professional service were so impressive, we awarded them an exclusive contract to handle all software development for our newly launched Seattle division."
— Company Leadership, Atlanta Medical Device Company
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